From the start, a small challenge became clear: the client’s marketing team urgently needed a landing page to launch contextual advertising, while the full site required a custom design — a much longer process compared to, say, building a quick Webflow page.
Visit the website www.akademia54.ru
- Design landing pages and the main website.
- Prepare high-quality 3D renders.
- Quickly launch the landing pages on 1C-Bitrix.
- Develop a full-featured multipage site based on the landing layouts.
- Integrate CRM into the developer’s business processes.
After approving the plan, we began work.
Later, the developer used these visualizations not only on the website but also in sponsored content on news portals, in outdoor advertising, and in printed brochures.
The renders turned out to be so high-quality that one of the major news portals later used them in other articles — Akademia’s visuals became good illustrations for materials on modern urban development.
We designed and filled the landing pages for specific target audiences: each had its own text, icons, photos, and renders. This allowed the client’s marketing team to quickly launch advertising campaigns.
This made it possible to implement a large project with a custom design while saving the client money.
Prices and apartment availability are updated automatically from 1C. Depending on the marketing strategy, prices can be hidden.
As a result, the client initially started using Profitbase and later switched to Bitrix24.
The website’s content and administration are handled by the client.